First-Ever Electric Rolls-Royce Gets Retro-Inspired Name

For the first time in over ten years, the best-selling Rolls-Royce Ghost has been completely redesigned for the 2021 model year, offering new levels of sophisticated luxury and advanced technology. While the exterior and interior are all-new, the new Ghost is still powered by a twin-turbocharged 6.75-liter V12 rated at 563 horsepower and 627 lb-ft of torque. Rolls-Royce models are renowned for their refined, ultra-quiet cabins, so embracing electrification seems like the next logical step since the powertrain will be almost silent.

This week, CEO Torsten Muller-Otvos confirmed that we can expect the first fully Rolls-Royce to arrive sometime this decade, and now a new trademark filing has possibly revealed the name of the ultra-luxury EV.

As discovered by the VW ID Talk forum, BMW has filed a patent for the name “Silent Shadow.” Submitted to the German Patent and Trademark Office, the trademark is filed under “Automobiles and their parts.”

The name is obviously a reference to the classic Rolls-Royce Silver Shadow luxury model produced from 1965 to 1980 spanning two generations and would be a fitting way to honor Rolls-Royce’s past while embracing the electric future. Potentially, the name could suggest the design of Rolls-Royce’s first electric model will have retro-inspired design cues that pay homage to the original Silver Shadow.

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